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Scent marketing

Scents are powerful carriers of memories, emotions, attention and information. Our nose is the only sense that is directly connected to the part of the brain that regulates emotions and moods. Therefore, focus on scent marketing to give visitors a pleasant feeling and activate shoppers with a scent expression.

SmartNose is the agency specialized in scent experience and scent marketing. For more than 25 years we have been creating unique strategic scent communication for various organizations, using scented printing, scent development and distribution, scented POS materials, premiums and giveaways. In addition, SmartNose conducts research into the effect of scent marketing and, thanks to years of experience, the company has an extensive scent library.

The effect of scent

Scent experience can enrich your brand experience in various ways. Did you know, for example, that a suitable scent experience can lead to a longer stay for the consumer in the store, increased well-being, a lower price perception and a higher feeling of safety? Not only in shops, but also in amusement parks, museums, trains, buses, public toilets and shopping centers.

  • Brand activation

  • Information about new product

  • Creates more attention

  • Emotion

  • Memory


Curious about what SmartNose can do for your product or brand? We are always ready to think about your (fragrance) question. Contact us and we will think along with you!

Get inspired

Take a look at our cases and be inspired by 30 years of scent marketing.


Databankweg 12 

3821 AL Amersfoort

the Netherlands

+31 33 4617355

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Bedankt voor uw bericht!

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