Nivea Protect & Care fragrance campaign

The scent of the Nivea Protect & Care Deodorant was brought to the attention of consumers in a new way. For this reason, 1,650,000 scent cards have been developed by SmartNose with the unique Protect & Care Deodorant fragrance. The cards were subsequently added as a plus proposition in seven different magazines: LINDA. magazine, Happinez, Vrouw, Margriet, Libelle and Vriendin.